SEO -Search Engine

To have a properly Search Engine Optimized Website frequent updates are necessary. This is one of the most relevant factors as to  where your website appears in search results. Search Engine Spiders visit your website periodically, if your content remains the same for several visits it will appear to be stale and therefore of no interest to be revisited. The result can be that your website will continue to flow downward in the search engine listings, replaced by websites that have frequent updates of keyword relevant text